Brand Development, Digital Marketing
A corporate-focused cocktail educational brand looking to revitalize its market presence and build a stronger identity through strategic brand development.
Delivered a comprehensive Brand Accelerator consulting package, covering critical areas such as market positioning, competitive analysis, audience segmentation, and go-to-market strategy. This consultation provided Swizzled with a clear and actionable launch strategy, aligning their brand vision with market opportunities and detailed plans for audience engagement, sales channels, and promotional tactics.
Executed a complete website redesign to elevate Swizzled’s digital presence, focusing on user experience, visual appeal, and seamless navigation to enhance customer interaction and retention.
Created a fresh, modern logo that reflects Swizzled’s unique brand identity, reinforcing its position in the competitive beverage market.
Developed a new color scheme and brand aesthetic that revitalizes Swizzled’s visual branding, creating cohesive and memorable positioning across all marketing channels and touchpoints.